Express Checkout To Increase Your Online Customer Base And Sales

E-commerce businesses are constantly looking for ways to improve their checkout experience to increase customer convenience. The simple approach lets customers pay for the products online with the minimum clicks possible.

Many payment options came into existence — one-click payments, pay later, one-click checkout, click to pay, etcetera to address online business issues. Among such payment options is OmniPay’s express checkout.

​​When it comes to online shopping, customers want the ability to check out quickly and easily, which is where express checkout comes in.

What is an Express checkout?

Express checkout is a feature that allows customers to complete their purchases without having to enter their shipping and billing information. Instead, they can use a credit or debit card to complete the transaction.

Express checkout can be a massive time-saver for customers, which is why it’s become a popular feature.

OmniPay, a third-party payment processor, offers an express checkout solution that is easy to integrate with existing shopping carts.

Why Express checkout?

Express checkout can be a valuable addition to any online store as it helps increase conversion rates and customer satisfaction while reducing abandoned carts. 

In addition to boosting conversions, express checkout decreases payment and checkout time. So if you’re not already offering express checkout, here are more reasons why you should be.

Speed – Customers can complete their purchase quickly and without entering their payment or billing details each time. 

Convenience – Your customers can check out without creating an account or logging in each time. 

Reduced Cart Abandonment – Customers are less likely to abandon their shopping cart if they can instantly pay for the purchase, thus increasing sales.

Improved Customer Satisfaction – Customers will be happier with their purchase experience if they pay effortlessly and receive the order in no time. 

Increased Customer Loyalty – Customers with a positive purchase experience are more likely to be loyal to the brand. You can provide an express checkout to trusted customers for a VIP experience.

Improved Brand Image – A streamlined and efficient checkout process can improve the brand’s perception. 

Competitive Advantage – Brands that offer express checkout will have a competitive advantage over those that don’t.

Is OmniPay Express Checkout available to everyone?

Express checkout is available only to merchants we trust; without fraudulent activity.

To offer our express checkout service, we verify merchants’ backgrounds via social media, communicate with their customers, check their business reviews online, etcetera. Therefore, lots of bad reviews won’t work to your advantage.

Express checkout is only available to trusted businesses. Furthermore, you can provide checkout only to those customers who consistently shop at your online store. Therefore, they need not enter payment information each time they shop with you.

3D Secure authenticates customers during their first transaction through Express checkout. Consequently, the second time customer does not need to fill out the billing and shipping details and can checkout just by paying.

Express Checkout is a perfect fit for e-commerce businesses

Checkout Pages are revolutionising online shopping. It now only takes a few clicks for customers to fill out payment forms that took several minutes before.

Express checkout can uplift your user experience and increase your customer base. 

To opt for the Express Checkout service, book a call Now!